Buy FC 26 Coins - EA Sports Partners with Brazilian Football Confederation to Bring Selecao Back in FC 26

Electronic Arts (EA) and the Brazilian Football Confederation (CBF) have announced a multi-year licensing and marketing partnership, returning the Seleção to both EA Sports FC 26 and EA Sports FC Mobile. The deal, revealed at Gamescom Latam 2026 in São Paulo, covers licensing rights and joint marketing initiatives. Both parties will collaborate on storytelling, fan engagement, and new in-game experiences.

The Return of the Seleção:
For Brazilian football fans, this partnership ends a long absence. The Seleção has not been fully licensed in EA’s mainline soccer titles since FIFA 21. While they briefly appeared in FIFA 23’s World Cup mode, the team disappeared from subsequent editions, leaving FC 24 and FC 25 without their presence. This deal restores the team to EA’s ecosystem permanently.

Partnership Goals:
EA and CBF aim to deliver more authentic experiences and deepen engagement:

• Bringing the full Brazilian national team to both console and mobile titles.
• Developing in-game storytelling and fan experiences that reflect Brazilian football culture.
• Collaborating on marketing campaigns to engage millions of fans worldwide.

Statements from Leadership:
Jeff Sharma, VP Brand at EA Sports FC, commented, “Brazil is one of the most passionate and influential football communities in the world. Partnering with the CBF and bringing the Seleção back in-game is truly a monumental moment for our players and for FC.”

CBF president Samir Xaud added, “This partnership with EA Sports represents an important step in expanding how fans connect with Brazilian football. Together, we will create new ways to celebrate our National Team, our players, and our legacy.”

Looking Ahead:
This deal expands EA’s presence in Latin America, a key growth market for the FC franchise. The CBF joins a vast portfolio of partners that already includes:

• 20,000+ athletes
• 750 clubs
• 120 stadiums
• 35 leagues
• Over 300 global football partners

Further details on how the partnership will be implemented in FC 26 and FC Mobile are expected in the coming months, keeping fans eagerly anticipating new in-game content.

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